2023년 3월 모의_[ 고1 ]_30번
❶ The major philosophical shift in the idea of selling came when industrial societies became more affluent, more competitive, and more geographically spread out during the 1940s and 1950s.
❷ This forced business to develop closer relations with buyers and clients, which in turn made business realize that it was not enough to produce a quality product at a reasonable price.
❸ In fact, it was equally essential to deliver products that customers actually wanted.
❹ Henry Ford produced his best-selling T-model Ford in one color only (black) in 1908, but in modern societies this was no longer possible.
❺ The modernization of society led to a marketing revolution that destroyed
the view that production would create its own demand.
❻ Customers, and the desire to meet their diverse and often complex needs, became the focus of business.
